Jonah Hill attends Lakers game as alter ego ‘Prophet Ezekiel Profit’
Jonah Hill looked unrecognizable alongside Lisa Rinna at Friday’s Los Angeles Lakers game. But who is ‘Prophet Ezekiel Profit’?
Jonah Hill was in the crowd for Friday’s NBA game between the Phoenix Suns and the Los Angeles Lakers, though he was anything but recognizable.
Who is ‘Prophet Ezekiel Profit’?
The 39-year-old attended the game in Los Angeles sporting a dark-haired wig. He was joined by Lisa Rinna, with the duo wearing matching outfits from his new clothing line, Meaningful Existence.
Hill was wearing a white sweatsuit with the brand logo, along with pink socks and black slides, while Rinna wore a bright yellow sweatsuit from the line, baby blue socks and a pair of tan slides, though she opted not to wear the wig.
Hill is promoting the brand under an alter ego, Prophet Ezekiel Profit, which mocks those who are profiting from the booming wellness industry.
“Prophet Ezekiel Profit is a renowned spiritual guru, master of finance, and world-class conch blower,” reads a short bio on the Meaningful Existence website.
“He’s the author of twelve books, including the LIFE-CHANGING, ‘Meaningful Existence: Monetizing Happiness’.
“He resides at the Meaningful Existence headquarters, a 20,000 square foot beachside compound where he instructs his followers on how to live a better life through monetizing happiness.”
What is Meaningful Existence?
Hill and Rinna were joined by a crowd of people, who acted as Prophet Ezekiel Profit’s disciples, wearing neon green Meaningful Existence sweatsuits.
The brand’s official profile reads: “Meaningful Existence is the lifestyle and wellness COMMUNITY founded, run, and ruled by Prophet Ezekiel Profit.
“Based on the teachings of Profit, WE HAVE one simple goal: to spread joy throughout the universe by Monetizing Happiness. Here at Meaningful Existence, we believe that no one is born into happiness. You have to work and earn money, and then buy it.
“In a complicated world full of stress and doubt, we’re here to show you how much simpler things can really be when you allow us to take Complete Unrelenting Control. So welcome, we’re happy you found us.
“We will be the shirt on your back, the sweatshirt on top of the shirt, the slides on your feet, the blanket that tucks you in at night and, most importantly, the smile on your face. Meaningful Existence is everything, everything except a cult. PURCHASE our products and see for yourself.
“To quote our leader, Prophet Ezekiel Profit: “Meaningful Existence is definitely not a cult. Welcome to the future. The more you pay, the better everything gets™
As for what is available for purchase on the Meaningful Existence website, fans can pre-order four different Meaningful Existence “Rebirth T” t-shirts for $40 each.
There are also three mystery items which are “coming soon.”