Society
Every Pantone Color of the Year since it was created in 2000
The world famous paint company declares one of its myriad colours to represent the year that will be, with 2025′s very understated number just announced.
Pantone has announced Mocha Mousse as its Color of the Year for 2025, continuing a tradition that began in 2000.
This warm, chocolatey brown hue (Pantone 17-1230) was selected to reflect the importance of “little treat culture” and the desire for harmony in an increasingly turbulent world.
Laurie Pressman, Vice President of the Pantone Color Institute, describes Mocha Mousse as a mellow brown that conjures feelings of comfort and warmth.
“Sophisticated and lush, yet at the same time an unpretentious classic, Mocha Mousse extends our perceptions of the browns from being humble and grounded to embrace aspirational and luxe,” said Leatrice Eiseman, Executive Director Pantone Color Institute
This choice is similar to last year’s selection, Peach Fuzz, which also emphasized themes of comfort and coziness. A lot of Americans will be hoping for a year of such feelings next year.
Every Pantone Color of the Year since 2000
2025: Mocha Mousse
2024: Peach Fuzz
2023: Viva Magenta
2022: Very Peri
2021: Ultimate Gray and Illuminating
2020: Classic Blue
2019: Living Coral
2018: Ultra Violet
2017: Greenery
2016: Rose Quartz and Serenity
2015: Marsala
2014: Radiant Orchid
2013: Emerald
2012: Tangerine Tango
2011: Honeysuckle
2010: Turquoise
2009: Mimosa
2008: Blue Iris
2007: Chili Pepper
2006: Sand Dollar
2005: Blue Turquoise
2004: Tigerlily
2003: Aqua Sky
2002: True Red
2001: Fuchsia Rose
2000: Cerulean
How Pantone Chooses the Color of the Year
The selection process for Pantone’s Color of the Year is a comprehensive, year-long endeavor involving a team of color experts from around the world. These specialists analyze global trends across various sectors, including fashion, art, technology, travel, and socio-economic conditions.
The chosen color is picked from Pantone’s existing bank of colors and aims to reflect the current global mood while anticipating future trends.
“I look for ascending color trends, colors that are being used in broader ways and broader context than before,” Eiseman said back in 2014.
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