This is the toy parents are raving about for their toddlers: “This thing is like crack to her”
Parents are calling the Toniebox a must-have toddler toy, offering stories, music, and screen-free fun that kids can’t resist.


Thanksgiving has come and gone and December is here, so the festive period is officially in full swing. For parents, that inevitably means racking their brains to find the perfect gift for their children.
Some older kids may have no doubt about what they want, but toddlers are a different story. If you’re scrambling for a gift for your little one, fear not. There’s one toy that parents say you simply can’t go wrong with this year.
The toy that is “like crack” for toddlers
One mom even described the toy as “like crack” to her daughter. If that doesn’t convince you it’s right for your child, what will?
@thetianasmith This thing is like crack to her, she could play with it alllll day. I really thought she wouldn’t have much interest this young but she’s obsessssed. #toniebox #tonie #firstbirthday #firstbirthdayideas #aussiemum #firsttimemom
♬ original sound - Tiana | Girl mum ❤️
The toy in question is the Toniebox, a small audio player shaped like a soft, squishy cube. It plays music, recites bedtime stories, and tells educational tales to the little people in your house.
It doesn’t reinvent the wheel, but it’s proving hugely popular. And the best part? There’s no screen for toddlers to get fixated on for hours on end.
Alongside the cube, which houses the audio player, you can also collect characters from Disney, Paw Patrol, Sesame Street, and more. They are sold separately, but they let kids mix and match stories and songs to keep things fresh.
Kids - and parents - can’t get enough
“This thing is like crack to her, she could play with it alllll day,” wrote one reviewer on TikTok. “I really thought she wouldn’t have much interest at this age, but she’s obsessssed.”
“My 1.5-year-old son is absolutely obsessed with his Toniebox,” replied another parent. “I’m constantly having to charge it. He even fell asleep listening to it today.”
“This Toniebox has single-handedly been Max’s favorite toy,” stated a parent in a separate video. “My 12-month-old is seriously OBSESSED,” commented another.
Finding the right version
There are different variations, including Toniebox 1 and Toniebox 2, which are easy to find online, including on Amazon. Similar audio players for toddlers also exist and can be found by searching for “audio players for kids,” or something similar, on Amazon or other retail sites.
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