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NBA

Jimmy Butler’s new trademark

Miami Heat superstar Jimmy Butler has found time to file 23 applications with the United States Patent Office as he purses a title and a new trademark.

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Miami Heat superstar Jimmy Butler has found time to file 23 applications with the United States Patent Office as he purses a title and a new trademark.
MADDIE MEYERAFP

The Miami Heat are back in the NBA Finals for the second time in the last four seasons and much of their success falls on the shoulders of their small forward Jimmy Butler , who is also looking to cash in from his playoff performances off the court.

According to the Front Office Sports report, Butler applied for a trademark registration of ‘Himmy Buckets’ with the United States Patent Office (USPTO, for its acronym in English) on May 24.

The Miami Heat superstar is seeking to market coffee, beer, soft drinks, bottled water, coffee cups and mugs, and clothing under the Himmy Buckets brand.

The application was made by Zs Endorsement LLC and according to the USPTO website, this company has 23 applications for trademark registration ranging from a logo of Jimmy Butler, to his name, and the logo of his coffee brand that gained notoriety during the Bubble.

Jimmy Butler's playoff statistics for the 2022-23 season

Jimmy Butler has been an essential part of the Heats run to the NBA Finals. The six-time All-Star has played in 17 of Miami’s 18 postseason games and is averaging 28.5 points, 7.0 rebounds, 5.7 assists, 2.1 steals and 0.3 blocked shots in 39.4 minutes of play.

The Heat’s SF has had some spectacular performances during this postseason, like his 56 point night against Milwaukee Bucks in the opening round of the playoffs. The only game Butler has missed was Game 2 of the Eastern Conference Semifinals series against the New York Knicks after spraining his ankle in Game 1.