Taylor Swift and Travis Kelce engagement sparks wild new NFL betting props
Who knew that a marriage announcement could affect sports betting? In the case of Travis Kelce and Taylor Swift, it most certainly does.
The NFL has never seen a crossover quite like this. With superstar singer Taylor Swift and Kansas City Chiefs tight end Travis Kelce now officially engaged, sportsbooks are capitalizing on the league’s most high-profile love story.
Taylor Swift, Travis Kelce engagement sends NFL betting markets to “New Heights”
Swift announced the news on Tuesday with a playful Instagram caption: “Your English teacher and your gym teacher are getting married.” The announcement instantly set social media ablaze, and now it’s carrying over into the betting world ahead of the 2025 NFL season.
Swift effect meets the Sportsbook
Kansas City is 19-4 straight up since the start of the 2023 season in games Swift has attended, a stat that has not gone unnoticed by fans or oddsmakers. With Swift expected to be at more Chiefs games this fall, some bettors believe her presence could once again align with on-field success.
But the engagement is also sparking bets that extend far beyond the field.
Kelce’s on-field props
FanDuel has released several prop bets tied directly to Kelce’s upcoming season:
- Anytime Touchdown Scorer (Week 1): +155
- Two or More Touchdowns (Week 1): +1200
- Receiving Yards Over/Under 42.5 (Week 1): -114 each way
- Regular Season Receiving Yards Over/Under 675.5: -114 each way
Novelty markets for Swift and “New Heights”
Beyond football, BetUS has leaned into the cultural side of the engagement, offering novelty props featuring both Swift and the Kelce brothers’ popular “New Heights” podcast:
- Spotify Wrapped Top Global Artist (2025): Taylor Swift +200
- Spotify Wrapped Top Global Podcast (2025): New Heights +3000
- Time Magazine Person of the Year (2025): Taylor Swift +2000
- Time Magazine Athlete of the Year (2025): Travis Kelce +1000
- Golden Globes Podcast of the Year: New Heights +700
These wagers highlight just how much the Swift-Kelce pairing has blurred the line between sports and pop culture, creating markets that appeal to both die-hard NFL fans and the millions of Swifties following along.
Betting on a Love Story
While the Chiefs chase another Super Bowl, sportsbooks are betting that Swift and Kelce’s engagement will drive unprecedented crossover action. Whether it’s touchdowns or Time Magazine honors, the power couple has officially become one of the hottest storylines of the NFL season.
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