Editions
Los 40 USA
Scores
Follow us on
Hello

INTERNATIONAL

How long is Cristiano Ronaldo’s contract with Nike and how much does he earn per year?

The current Al Nassr player has strong ties to the American brand Nike.

Estados Unidos
The alliance that the Portuguese star has with the American brand is one of the most important globally in the history of sports.
YAZEED ALDHAWAIHIREUTERS

One aspect that Cristiano Ronaldo has managed to cope with throughout his career is the management of sponsorships and the use of his image, as he is one of the footballers with the greatest media impact.

The current Al Nassr player has strong ties to the American brand Nike, which has sponsored global stars over the years, including Ronaldo, Ronaldinho, Kylian Mbappé and Erling Haaland.

Since Nike and Cristiano first joined paths in 2003, the relationship between the Portuguese and the renowned brand with the famous “Just Do It” slogan has been a total goldmine for both parties.

It was in 2016 that a unique or perhaps rarely before-seen sponsorship partnership in football was made official, as Nike and CR7 announced their union for life.

Cristiano’s contract with Nike

Few details have been revealed about the agreement, but what we have been able to learn is that a guaranteed sum of $1 billion has been agreed, however, no further details are specified about the specific income of the sponsorship contract, as has been reported by sites such as Forbes and Sportico.

Nike’s bet with Cristiano

By having this long-term agreement, Nike has bet on positioning the CR7 brand as an icon in the world of sport and football. It is something similar to what was done with Jordan and the historic agreement reached with the basketball player for the commercialisation of his “Air Jordan” trainers and later the sportswear line with the inclusion of the mythical logo of the former Bulls player.

In addition to Nike, Cristiano Ronaldo has attracted other major brands in his time as a global star, such as Herbalife, shampoo and men’s grooming brand Clear, as well as bookmakers and digital investment sites. He has also established his own CR7 brand.

Rules