FASHION
Jude Bellingham signs for Louis Vuitton
The British footballer, who was already at the spring-summer collection show, is the new ‘Friend of the House’ and the face of its latest campaign.
Jude Bellingham’s sights are high ahead of his second season with Real Madrid. The Englishman has already added to his haul of winner’s medals with the club after the recent UEFA Super Cup win over Atalanta earlier this month.
Bellingham is also in the running for the Ballon d’Or after winning the Kopa Award last year (the best U-21 player in the world) and will no doubts be turning heads with a smart, elegant and debonair look on the red carpet ahead of the event which will be staged in Paris on 28 October.
Bellingham will be wearing Louis Vuitton at the October event after the player was snapped up by the French fashion house as one of the new faces of the brand. The former Dortmund player is an avid fan of fashion and was spotted in a front row seat at the men’s spring-summer fashion show alongside the likes of Kim Kardashian, Lewis Hamilton and Lenny Kravitz.
The Real Madrid players positive profile led the French brand and its creative director (Pharrell Williams) to name the England international as a new ‘Friend of the House’. “I am delighted to welcome Jude. His charismatic personality and everything he has achieved during his inspiring journey will bring a lot to our community,” said the artist.
Speaking exclusively to GQ, Bellingham also expressed his satisfaction with the step. “It is a pleasure to be part of the Louis Vuitton family. I have been drawn to the brand since I was young and am happy to continue to strengthen my relationship with Pharrell, whose work I truly admire.”
Since taking over as LV’s Men’s Creative Director, Pharrell Williams has brought the worlds of fashion and sport even closer together with the likes of Lewis Hamilton, LeBron James, Paul Pogba, Trent Alexander-Arnold, Marcus Thuram, Jadon Sancho all attending fashion shows and events linked the brand.