Dunkin’ Boston sitcom ad steals the spotlight during Super Bowl halftime

Dunkin’ delivered a nostalgia-fueled Super Bowl commercial that leaned all the way into Boston identity, sitcom tropes, and unapologetic branding. Framed like a lost ‘90s sitcom pilot, the ad featured Ben Affleck at the center, with cameos from Tom Brady, Jennifer Aniston, Matt LeBlanc, and more.

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