Barcelona launch for new Leo Messi fashion brand

The Argentine and Barça player launched his own clothing range in the Paseo de Gracia area in the heart of the Catalan capital.

Barcelona launch for new Leo Messi fashion brand
Robert Marquardt Getty Images

Fans of Argentina and Barcelona player Lionel Messi can now wear clothes inspired by the Rosario born striker after the launch of The Messi Store 

  • Midfielder
  • Argentina

The Santa Eulalia store in the heart of the Catalan Capital was the venue for the launch where the player, along with his sister Maria Sol Messi (brand manager) and creative director of the project Ginny Hilfiger showcased some of the items that are available in the current catalogue.

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The wait is over. Kickoff is tomorrow. La espera terminó. Mañana es el comienzo. #TheMessiStore #PRECIS10N

Una publicación compartida por The Messi Store (@themessistore) el

Messi's brand claims to: "specialise in creating quality clothes that boast a sporty edge for everyday life. Our chief brand goal is to extend the core of Leo’s values, vision, and sportsmanship from the pitch to the apparel."


The website for the Messi Store is operative with items available for purchase as of September 20th.