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Hurry up if you want to buy a new car: this is how Trump’s tariffs may affect vehicle prices

It may not have been highlighted by him during the campaign, but President Trump’s proposed 25% tariff on imports could soon impact car prices across the United States.

Car sales | AI image
Calum Roche
Sports-lover turned journalist, born and bred in Scotland, with a passion for football (soccer). He’s also a keen follower of NFL, NBA, golf and tennis, among others, and always has an eye on the latest in science, tech and current affairs. As Managing Editor at AS USA, uses background in operations and marketing to drive improvements for reader satisfaction.
Update:

If you’ve been thinking about buying a new car, now might be the time to pull the trigger, or should I say, put your foot down. President Donald Trump, as you may have heard, has announced plans to impose a 25% tariff on imported vehicles, a move that could send car prices skyrocketing as early as April 2. With the review period ending on April 1, the clock is ticking for consumers to avoid the financial fallout.

Why is Trump looking to increase tariffs?

OK, so many of Trump’s supporters fell into the trap of believing his campaign talk that tariffs were a genius quick fix to their financial challenges. The goal of the tariffs is indeed fairly straightforward: to encourage automakers to shift production to the U.S. But relocating manufacturing operations isn’t as simple as flipping a switch. It requires massive investments, time, and logistical overhauls. In the meantime, industry experts warn that the tariffs could lead to immediate price hikes – not just on foreign cars, but on American-made vehicles as well. He never mentioned that, did he?

The tariffs could add thousands of dollars to the cost of new vehicles, potentially pricing many buyers out of the market. Even vehicles assembled in the U.S. – including America’s best-selling truck, Ford’s F-150, which has more than half of its components imported – will likely see price hikes.

Ford CEO Jim Farley has warned of significant financial losses, higher consumer prices, and possible job cuts if the tariffs take effect. Similarly, Mercedes-Benz CEO Ola Källenius emphasized the company’s deep ties to the U.S. market, cautioning that tariffs could disrupt operations and hurt both American and foreign manufacturers.

New and used car prices

The impact of these tariffs won’t stop at new car lots. As prices for new vehicles rise, more consumers are likely to turn to the used car market, driving up demand - and prices – for pre-owned vehicles as well. This domino effect could make it even harder for budget-conscious buyers to find affordable options. It’s almost like the new administration thinks that no previous leaders have assessed the option.

The auto industry is a cornerstone of the U.S. economy, and disruptions caused by tariffs could have far-reaching consequences. Job losses, decreased economic activity, and potential retaliatory tariffs from trade partners could exacerbate the situation, leading to a broader trade conflict.

So, if you’re in the market for a new car, the message is clear: act fast. Waiting could mean facing higher prices and fewer options as the tariffs take effect. Whether you’re eyeing a sleek import or a rugged American pickup, now’s the time to make your move before the cost of driving off the lot becomes a lot steeper. Unless, of course, Trump does a u-turn when it’s all explained.

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