Netflix has been talking about account sharing for a long while by now, and they warned that doing so for free was bound to end sooner than later. The streaming giant has revealed today that there’s over 100 million homes that enjoy its movies and series without paying a dime around the world, or saving a good amount by cooperating with another account holder. And they’re not having any of that anymore.
The company’s idea is to have all of these unpaid clients migrate to their new ad-supported tier, and it seems like they’re finally ready to execute their plan worldwide. Just as they reported on The Verge, Netflix account sharing won’t be a thing for long. According to the site, the change will come during Q1 of 2023.
Netflix will have a tight grip on their users from now on
They also revealed that current CEO of Netflix Reed Hastings would leave the position after a 25 year tenure at the front of the company, making way for Ted Sarandos, current co-CEO, and Greg Peters, former COO of Netflix.
With these changes it seems like they’re hoping to get a positive reaction from the clientele, massively increasing their paid users to grow their revenue. There’s still no firm date for when the changes could happen, other than “Q1 2023”, but it’s possible that it’ll happen in April.
If you’re currently sharing your account with somebody else, or you’ve enjoying the service thanks to a friend or family member, it may be that you’ll have to pay an extra soon enough if you want to continue doing so. Since there won’t be many other options come the next few months.
Source | The Verge