Marvel Studios
The Marvels is not doing great, beating negative records of Morbious and X-Men: Dark Phoenix
Marvel Studios latest release in theaters has not managed to pull in big numbers during its first two weeks on the box office, with The Marvels now breaking negative records.
‘The Marvels’, Marvel Studios’ newest film starring Captain Marvel, Ms. Marvel and Monica Rambeau, has suffered the biggest drop in ticket sales in the history of superhero cinema in its second weekend of release, surpassing previous records such as those of ‘X-Men: Dark Phoenix’ and ‘Morbius’. And after a weak but not disastrous first weekend, ‘The Marvels’ has not managed to take flight and has broken a negative record for Marvel.
‘The Marvels’ and its negative record for Marvel Studios
‘The Marvels’ suffered a drop in ticket sales during this past weekend compared to the previous one of 87%, thus achieving the biggest drop in Marvel Studios ticket sales for a premiere in its second week. All of this adds to the negative word-of-mouth, causing the general public to turn its back on this new galactic adventure of the MCU.
Domestically, it is expected that it will be able to amass between 8 and 11 million dollars, disastrous box office figures for such an expensive film, with a budget of more than 200 million dollars. And the failure in China is even greater, around 89% of that revenue. If it maintains this line, ‘The Marvels’ would fully enter the list of the 15 films with the greatest decrease in ticket sales in history, already being the worst premiere in the history of superhero movies between its opening week and the second.
Let us remember that ‘Morbius’ had a decrease of 83,3% between its first and second week in theaters, being the biggest drop so far for a superhero-themed film. Very close was ‘X-Men: Dark Phoenix’, the latest mutant Marvel installment from Fox, which suffered a drop in 83% between its first and second week of release in terms of ticket sales.
‘The Marvels’ is headed to be one of the biggest box office failures in film history, marking a before and after between its budget and its revenue in movie theaters.