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Do celebrities pay for courtside seats in the NBA?

Celebrities gain influence through connections or star power, but showing up at basketball games and sitting court-side is part of the fame “flex.”

Boxer Floyd Mayweather sits courtside
Mark J. RebilasUSA TODAY Sports

Courtside seats at NBA games are considered the ultimate symbol of prestige and wealth. These seats provide an unobstructed view of the game, and it’s an excellent way to showcase one’s status by being seen in these seats. NBA game cameras often capture glimpses of various celebrities seated courtside, adding to the exclusivity of the experience.

However, getting hold of a courtside seat is no easy feat as they are limited and highly sought-after. Lakers season ticket holders in Los Angeles have exclusive access to every courtside seat at Lakers games, making it even harder for non-season ticket holders to acquire these seats.

Lou Adler y Jack Nicholson.
Full screen
Lou Adler y Jack Nicholson.ALLEN BEREZOVSKYGetty Images via AFP

Some die-hard fans of their favorite teams can be spotted at nearly every home game, and they are willing to pay top dollar for courtside seats. Others may occasionally secure courtside seats to support their local team or enjoy the game in style. In some cases, celebrities have ownership stakes in groups, giving them a vested interest in their team’s performance.

Regardless of the reason, it’s evident that NBA games are a popular destination for stars seeking to enjoy some basketball action. It’s a chance for them to be seen and appreciated for their love for the game and support for their favorite team.

Do celebrities pay for courtside seats?

Attending an NBA game in the front row is a privilege many celebrities enjoy. There are several ways in which A-listers can secure these seats without necessarily having to pay for them. For instance, some celebrities use their connections to get tickets from team owners, coaches, or players. Others may receive complimentary tickets from NBA teams or companies sponsoring the NBA.

While some stars purchase front-row tickets at a higher price than other fans, they may also be invited as guests to attend games or participate in promotional events. NBA teams may also offer front-row seats to high-profile celebrities to generate publicity and media attention for the game or the team.

Regardless of how they obtain their tickets, it is common for celebrities to attend NBA games to maintain their public image or network with other high-profile individuals. Therefore, it’s not unusual to see stars occupying front-row seats at many NBA games.