Food & drink

Singing and acting aren’t enough: Now Selena Gomez has created a new Oreo flavor and it will be available on this date

Selena Gomez has joined forces with Oreo to design a limited-edition cookie that takes inspiration from a drink that defined her childhood.

Selena Gomez has joined forces with Oreo to design a limited-edition cookie that takes inspiration from a drink that defined her childhood.
Mike Blake
William Allen
British journalist and translator who joined Diario AS in 2013. Focuses on soccer – chiefly the Premier League, LaLiga, the Champions League, the Liga MX and MLS. On occasion, also covers American sports, general news and entertainment. Fascinated by the language of sport – particularly the under-appreciated art of translating cliché-speak.
Update:

Oreo has teamed up with the singer and actor Selena Gomez to create a special-edition cookie inspired by the Mexican-American’s enjoyment of the drink horchata.

“One-of-a-kind” new Oreo

In a press release this week, Oreo owner Mondelez International said it had worked closely with Gomez to develop the cookie’s “one-of-a-kind sweet-and-spiced flavor combo”, with the new product set to go on sale next month.

“The cookies include a layer of chocolate & cinnamon flavor creme atop a layer of sweetened condensed milk flavor creme with cinnamon sugar inclusions, all sandwiched between two chocolate cinnamon flavored wafers,” Mondelez International revealed.

The Limited Edition Selena Gomez Oreo Cookies will feature a series of six embossments that have been designed “with her fans in mind”, the company added.

What’s more, Gomez’s signature will appear on one cookie in approximately every three packs, Mondelez said. This is “the first time the OREO brand has ever put an autograph on an OREO cookie”, the firm noted.

Creating an Oreo flavor a “full-circle moment” for Gomez

“Making my own OREO cookie was a lot of fun,” Gomez said. “I grew up loving them, so being able to be a part of the process was a full-circle moment.

“I wanted to find a way for it to feel comforting and have a bit of nostalgia from my childhood. The cinnamon flavor gives it this horchata feel, and I’m excited for my fans to try it.”

When will the Selena Gomez Oreos be available to buy?

The Limited Edition Selena Gomez Oreo Cookies will go on sale at U.S. retailers on June 9, but will be made available for pre-sale on June 2, at OREO.com/UnwrapTheCollab.

The cookie will be purchasable “only for a limited time, while supplies last”, Mondelez International says.

The product will also be made available to buy in Brazil and Canada from June 9, and in Australia and New Zealand from June 17.

What is horchata?

Horchata is a sweet drink that is popular throughout the Spanish-speaking world. Traditionally served cold, its composition differs by location.

While other countries’ versions of the beverage may be based on ingredients such as tiger nuts or sesame seeds, Mexican horchata tends to chiefly comprise ground rice, milk and cinnamon.

“Some of my favorite childhood memories involve drinking horchata with my family - it was one of my favorite drinks,” Gomez told an interview with People magazine this week.

“I really wanted to bottle up that memory and share it through this cookie. And trust me, it tastes even better dipped in milk. That really brings all the flavors together.”

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