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These products you use every morning will now be more expensive: Europe imposes punitive tariffs on basic items

The European Union will hit back with retaliatory tariffs on the United States if they do not come to an agreement. These everyday items could be affected.

The European Union will hit back with retaliatory tariffs on the United States if they do not come to an agreement. These everyday items could be affected.
Dado Ruvic
Jennifer Bubel
Sports journalist who grew up in Dallas, TX. Lover of all things sports, she got her degree from Texas Tech University (Wreck ‘em Tech!) in 2011. Joined Diario AS USA in 2021 and now covers mostly American sports (primarily NFL, NBA, and MLB) as well as soccer from around the world.
Update:

President Donald Trump recently paused his newly implemented “reciprocal” tariffs for 90 days, rolling back the rate to a universal 10% (with the exception of China, which is now facing a 125% tariff on its imports).

Trade groups have been pleased with the pause but remain cautious, emphasizing that Trump’s approach still creates long-term instability for global trade.

EU threatens retaliatory tariffs on U.S. goods amid trade tensions

The European Union is threatening to place retaliatory tariffs on 1,700+ U.S. products if trade talks with the United States fail. This was the EU’s response to the United States’ tariffs on EU steel, aluminum (25%), and cars (also 25%), as well as Trump’s broader “reciprocal” tariff policy.

However, the EU’s 27 countries delayed enforcement of their tariffs for 90 days (until July 14) after Trump announced the temporary reduction of his reciprocal tariffs to 10%. According to data from 2023, the EU’s top imports from the U.S. include oil and gas, pharmaceuticals, aerospace parts, medical supplies, and motor vehicles.

While they are delaying enforcement, the EU still released its list of 1,700+ U.S. products which could face the retaliatory tariffs, and they include items you likely use almost every day. Here are just a few:

  • toilet paper
  • eye makeup
  • cigars
  • tobacco
  • clothing

Each of these items (and around 400 more) could see 25% tariffs starting mid-July, with the rest (another 1,300 or so) potentially taxed later.

French minister Francois Bayrou said Tuesday that the U.S.’s trading partners are being forced to take these measures which are “themselves dangerous”.

“The president of the United States has unleashed a hurricane – whose consequences will not disappear anytime soon – by firing the starting gun on a global trade war without warning overnight, imposing unimaginable customs duties,” he said.

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