What will Elon Musk’s role in Twitter be after the arrival of the new CEO?
Elon Musk announced that he was stepping down as Twitter CEO, and that Linda Yaccarino will take over his post. Musk will have a new role in the company.
On Thursday night, Elon Musk announced that he had hired a new CEO for Twitter who would take over his job in six weeks. On Friday, he finally revealed that his replacement would be Linda Yaccarino.
What will Elon Musk’s role in Twitter be after the arrival of the new CEO?
According to Musk, he will become executive chair and chief technology officer, overseeing the product, software, and operating systems, after Yaccarino’s arrival. The billionaire also clarified that Yaccarino will focus on business operations, while he will focus “on product design and new technologies.”
READ ALSO: Why has Elon Musk stepped down as Twitter CEO?
I am excited to welcome Linda Yaccarino as the new CEO of Twitter!@LindaYacc will focus primarily on business operations, while I focus on product design & new technology.
— Elon Musk (@elonmusk) May 12, 2023
Looking forward to working with Linda to transform this platform into X, the everything app. https://t.co/TiSJtTWuky
Who is Linda Yaccarino, the next CEO of Twitter?
Yaccarino is the former head of publicity for NBCUniversal. The company announced her departure in a press release, saying it would take effect immediately.
“It has been an absolute honor to be a part of Comcast NBCUniversal and lead the most incredible team,” said Yaccarino in the press release.
“We have transformed our company and the entire industry, and I am very proud of what we have accomplished together and grateful to my colleagues and mentors, especially Brian Roberts, Mike Cavanagh and the entire NBCU leadership team,” she added, according to NBC News.
BREAKING: Elon Musk says Linda Yaccarino, the former head of ad sales for NBCUniversal, will be Twitter’s next CEO. https://t.co/BMFQnCclUU
— NBC News (@NBCNews) May 12, 2023
READ ALSO: Elon Musk’s timeline as CEO of Twitter: A year of wholesale change
According to the media company, Yaccarino joined NBCUniversal in 2011. She was tasked with overseeing “one of the largest advertising portfolios in US media” including broadcast and cable television, various media outlets, news and, more recently, the company’s digital platforms, including Peacock.
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According to her LinkedIn profile, Yaccarino has also participated in the World Economic Forum, where she chairs the organization’s task force on the future of work and sits on the steering committee of leaders of the industry.
Yaccarino has also partnered with the government on several occasions. She worked with government agencies, the White House and Pope Francis to produce a covid-19 vaccination campaign in her role as president of the non-profit advertising group Ad Council.