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Why has McDonald’s changed its name to WcDonald’s? For how long?
The restaurant chain is instantly recognisable by its famous golden arches logo, but this will be flipped for a rather unusual reason.
How can McDonald’s change its name? How dare they. We can change the way we dress or the city we live in, and even jump from one love to another, all without leaving millions of souls in anguish. They say you can’t change your football team, although there are millions of pitiful souls who have done so at some point. But this is unheard of. McDonald’s is going to change its name to WcDonald’s and flip its gigantic ‘M’ to turn it into a ‘W’.
Who wants a WcDonald’s?
The restaurant chain will temporarily change its name to resemble how it appears in anime series, which flip the ‘M’ for copyright reasons, but the logo remains unmistakable. Starting Monday 26 February, McDonald’s will flip some ‘M’s and launch a new sauce (Savory Chili), packaging inspired by manga aesthetics, and even its own anime series, which will consist of four episodes. It will last until 18 March.
Save Soldier WcNugget
The episodes, pay attention, pay homage to the four most important subgenres of anime. These are action, romance, robot-themed (popularly known as mecha), and fantasy. The plot is as follows:
“The race to WcDonald’s”, which tells the rivalry between two characters and their epic race to a WcDonald’s.
“Love from Across the Booth”, in which the protagonists discover love at a WcDonald’s.
“WcNuggets Space Frontier 3000″. The protagonists must protect the last WcNugget from a sinister force.
“The Wisdom of the Sauce”. Three women are sent to a remote location to uncover a mystery about the special sauce.
In the series, there appears a man with a hamburger head, or a hamburger with a human body, depending on the viewer’s hunger. Also, a robot named WcDizzer 3000, a dragon, and a man with a spatula in hand, all designed by Studio Pierrot, the production company responsible for anime such as Bleach, Naruto, and Tokyo Ghoul. There will be new characters in this series, but the restaurant has already appeared on screens before. We have seen Shin Chan eat at a WcDonald’s, and the restaurant also appeared in Detective Conan.
If knowing the mysteries of the special sauce or saving the last WcNugget from a sinister force isn’t enough for you, you need to know two things. One, that your ambitions surpass human reasoning. And two, that McDonald’s will open a real-life experience in Los Angeles on 9 and 10 March. Starting 28 February, you can reserve a table on the website OpenTable.com.