MLB signs multi-year deal with TelevisaUnivision

Well, baseball fans, there’s some exciting news on the horizon for those who love the crack of the bat, the roar of the crowd, and perhaps, most importantly, the sweet sound of America’s pastime delivered en Español. TelevisaUnivision has just inked a deal with Major League Baseball (MLB) that’s set to bring more games, more highlights, and more of the action to Spanish-speaking viewers across the United States and beyond. Starting Tuesday, August 20th, the network will roll out dedicated coverage of the MLB regular season, leading right up to and through the postseason. This is big news for baseball fans who’ve been craving more content in their native tongue.

So, what exactly does this new deal bring to the table? For starters, TelevisaUnivision is introducing a brand-new show, “MLB En Vivo,” which is set to air every Tuesday night from 9:00 pm to 11:00 pm ET. Think of it as your weekly baseball buffet, offering live look-ins, highlights, and recaps of up to 15 games from around the league. It’s like getting to peek into all the best moments from every game, coast to coast, all in one sitting. And for those tuning in from Mexico, TUDN will simulcast the show, ensuring fans on both sides of the border don’t miss a beat.

But that’s not all. Saturdays are about to get even better with “MLB Esta Semana,” another weekly show dedicated to everything baseball. This one airs every Saturday at 3:00 pm ET/PT on UniMás in the U.S. and TUDN in Mexico. Whether you’re catching up on the week’s big stories, seeing who’s hot, or getting a preview of the weekend’s matchups, “MLB Esta Semana” has you covered. And if you’re a ViX subscriber, you can catch both shows on the premium tier of TelevisaUnivision’s streaming service.

Now, here’s where things get really exciting for fans of postseason drama. TelevisaUnivision has secured exclusive Spanish-language rights in the U.S. for the 2024 American League Division Series and the American League Championship Series. That means if you’re looking to catch all the action of October baseball, UniMás, TUDN, and select games on Univision will be your go-to channels. It’s all building up to the biggest stage of them all—the World Series. And for the first time ever, Game 1 of the 2024 World Series will be broadcast on Univision, giving fans the chance to watch the Fall Classic on an over-the-air Spanish-language network.

MLB’s Kenny Gersh couldn’t have said it better: “Communicating authentically with our robust Spanish-speaking fanbase is a priority for Baseball, and this partnership will allow us to connect them more directly to our brand, our clubs, and the growing number of dynamic Latino stars represented in the game today.” It’s about time, too. With so many Latino players making their mark in the big leagues, it’s only fitting that Spanish-speaking fans get more ways to connect with the game they love in the language they speak at home.

And it’s not just the MLB who’s excited about this partnership. Marco Liceaga of TelevisaUnivision highlighted how deeply baseball is rooted in Latin culture. With Hispanic players making up more than 30% of the league, this deal is about more than just broadcasting games—it’s about celebrating the influence and pride that these players bring to the sport. “This first-time partnership deal will undoubtedly bring a new wave of pride, influence and sense of community, providing Spanish-speaking fans with in-language coverage of the game they love,” Liceaga said. And that’s something worth cheering about.

So, whether you’re tuning in for a quick recap on “MLB En Vivo,” catching up on the week’s highlights with “MLB Esta Semana,” or diving into the postseason drama, TelevisaUnivision has you covered. It’s a new era for baseball in Spanish, and with this kind of coverage, fans are in for a real treat. Play ball!