How much prize money does the winner of the UEFA Super Cup get?

The first European trophy of the season is up for grabs on Wednesday (14 August) as Real Madrid play Atalanta in the UEFA Super Cup in Warsaw, Poland. Not only is silverware on the line, the LaLiga and Serie A clubs will also fight it out for a financial reward, although, on this occasion, the difference between winning and losing is minimal.

UEFA Super Cup prize money

Both Los Blancos and La Dea will collect €4 million ($4.41 million) just for turning up, with the team that emerges victorious on the night rewarded with an extra €1 million ($1.1 million). €5 million ($5.51 million) is therefore the prize for winning on Wednesday.

Of course, that pales into comparison to how much the two clubs will receive just for taking part in the league phase of the 2024/25 Champions League - €18.62 million ($20.53 million). Madrid and Atalanta, along with the other qualified teams, will play eight games, which works out at €2.3 million ($2.54 million) per fixture. Each victory in the league phase will make them an additional €2.1 million ($2.32 million).

How much did Real Madrid make from the 2023/24 Champions League?

Last season, Real Madrid earned around €137 million ($151.17 million) from their successful Champions League campaign. That includes €86.61 million ($95.97 million) based on qualification and results, €36.38 million ($40.41 million) for leading the UEFA club rankings for the last 10 years, and approximately €13.84 million ($15.27 million) from the Champions League market pool, a means of paying teams in European competition based on their market status. That last figure has yet to be officially confirmed by UEFA.

2024/2025 Champions League prize pool changes

With the new Champions League format coming into force this season, those last two concepts (the 10-year ranking and the market pool) will merge together to form a new item called the value pillar.

The prize pool for participation and results will increase by 32.5% and 52.2% respectively, although it will be split between four extra clubs compared to previous years (36 instead of 32). On top of that, teams will play more matches. The previous format had a total of 125 fixtures, whereas the new one will have 189. To win the Champions League, clubs will now have to play 15 games instead of the 13.

If Real Madrid were to win the UCL again in 2024/25 and won all of their group games, as they did last season, they would make €110.82 million ($122.28 million) from qualification and results, 28% more than in 2023/24.

A total of €2.467 billion ($2.72 billion) will be distributed by UEFA to clubs taking part in the 2024/25 Champions League, up 21% from last year. Most of the figure pertains to participation (€670 million / $739.3 million), results-based bonuses (€914 million / $1.008 billion) and the new value pillar (€853 million / $941.23 million).