NBA star Stephen Curry to cover Ryder Cup for NBC
The Golden State Warriors guard will offer "insider" coverage of the upcoming Ryder Cup as part of a talent deal between his Unanimous Media company and NBCUniversal.
Golden State Warriors star Stephen Curry will go from covering the basketball court to covering one of the biggest events on the golfing calendar.
Comcast NBCUniversal has announced that the two-time MVP will provide coverage of the upcoming Ryder Cup as part of a "global talent partnership" with Curry's Unanimous Media.
Curry will be part of NBC Sports' Golf Channel coverage, some of which will also be aired by Sky Sports in the UK and Ireland. Sky Sports announced that Curry will serve as an “insider” for the event, which takes place at Whistling Straits in Wisconsin from 24-26 September, offering his educated view on playing in a team environment and competing at championship level, as well as his own commentary as an avid golfer.
Curry statement on Ryder Cup coverage
“Our goal at Unanimous has always been to create content that is not only entertaining, but also uplifting and inspirational,” Curry said in a statement.
“It’s incredible to imagine all the different ways we can make this vision come to life by incorporating all the amazing assets across Comcast NBCUniversal’s portfolio that has a footprint in all areas of media and entertainment.”
In a separate statement, NBCUniversal’s vice chairman of business affairs and operations Jimmy Horowitz said: “While Stephen is a world-class athlete, his brand and mission transcends the basketball court. The reach of Comcast NBCUniversal’s diverse portfolio will allow us to collaborate and support Stephen and Unanimous’ goals and ambitions while making compelling and impactful content for a global audience.”
The talent deal between Comcast NBCUniversal and Unanimous is reportedly a first-of-its-kind, with its value said to be in in the region of eight-figures, per Variety.
NBA star Curry also skilled golfer
The three-time NBA champion will go down as one the biggest stars in NFL history, but according to the player himself, his path could have been very different had he put more time into his other sporting obsession. According to Bleacher Report, the 32-year-old Warriors guard is a skilled golfer with a reported +1.5 handicap.
“There was always that question. If I had to put as much time into golf as I did basketball, could I have made it?" Curry told Bleacher Report in 2020. "We'll never know, but it's always competed in terms of my attention.”
Curry’s Unanimous Media venture
Founded in 2018 by Curry and partners Jeron Smith (CEO) and Erick Peyton (CCO), Unanimous Media is a multimedia company that produces television, film and digital content focused on family, faith-based and sports storytelling, whose mission is to “further expand Curry’s vision to create and share inspirational and authentic stories with the world.”