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Music

Country music star Brantley Gilbert smashes Bud Light can tossed to him during concert

Brantley Gilbert joins the likes of John Rich, Travis Tritt, Riley Green and Kid Rock in taking aim at Bud Light.

Update:
Instagram: @brantleygilbert
Ins

Brantley Gilbert is the latest country music star to hit back at Bud Light over its partnership with transgender TikTok star Dylan Mulvaney.

During a recent performance at Indian Mountain ATV Park in Piedmont, Alabama, the singer was tossed a can of Bud Light.

Gilbert, who has given up drinking, let it be known he isn’t a fan of Bud Light, yelling ‘F*** that!’ when he realized the brand of beer, before smashing it to the ground.

Another fan then tossed Gilbert a different brand of beer, which he gave an approving nod to.

While his band riffed Queen’s ‘Another One Bites the Dust’, he then tossed the beer to one of his bandmates, who punched a hole in the can and shot-gunned it.

“You ain’t got a hair on your ass if you don’t shotgun that son of a b***h,” said Gilbert.

Gilbert one of several acts to hit back at Bud Light

Gilbert isn’t the only country music star to voice their displeasure with Bud Light.

Riley Green changed the lyrics to his 2019 hit ‘I Wish Grandpas Never Died’. Rather than singing “And coolers never run out of cold Bud Light”, Green sang: “And coolers never run out of cold Coors Light.”

The change was met with cheers from those in attendance at the Nissan Stadium in Nashville.

John Rich, Travis Tritt and Kid Rock have all slammed Bud Light as well in an apparent boycott of Anheuser-Busch.

The backlash arose after the company partnered with Mulvaney, a TikTok star with over 10 million followers.

She posted a video promoting the Bud Light’s March Madness contest which gave customers the chance to win $15,000, and the company also sent the influencer a can with her likeness to commemorate one year since she transitioned genders.

Anheuser-Busch has defended its decision to work with Mulvaney

“Anheuser-Busch works with hundreds of influencers across our brands as one of many ways to authentically connect with audiences across various demographics and passion points,” said a company representative.

“From time to time, we produce unique commemorative cans for fans and for brand influencers, like Dylan Mulvaney. This commemorative can was a gift to celebrate a personal milestone and is not for sale to the general public.”

Since then, Budweiser has rolled out a new patriotic ad campaign that features its Clydesdale horse, while CEO Brendan Whitworth added that the company didn’t seek to divide people.

“We never intended to be part of a discussion that divides people. We are in the business of bringing people together over a beer,” he wrote.